Steps to building your practice with Internal & External Marketing
Meet & Greet Program
How?
° office to office visits
° targeted visits to specific industries
° visits to prospects within a radius of office
° marketing materials distributed to prospects
° gourmet chocolates given as gifts to prospects
Why?
1) Sales is a numbers game. When you increase your contacts, you increase your sales.
2) Branding builds recognition. When your prospect is ready to buy, they remember you.
3) Face to Face contact is the best sales tool. When you meet your prospects in person, you increase sales.
- Train your staff
- Visits to your business neighbors to introduce your practice
- Build a buzz about your new practice before you open your doors!
Business Card Programs
- Build Staff Loyalty
- Care to Share Referral Programs
- Create Existing Patient Loyalty
Welcome Patient Packs
- Folders
- Brochures
- Note Cards
- Referral Cards
- Website Starters--Patient Education
NEW Customized Office Materials
- Letterhead & Envelopes
- Welcome Banners
- Signage
- pick signs
- A frame signs
- building signage
- Recall Cards
- Imprinted Items
- pens
- magnets
- dental floss
- antimicrobial items
- Websites
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CPR Contacting Patient Regularly Hygiene Recall System
Build your hygiene department by implementing a hygiene recall system; the results will support clinical schedule growth. The CPR system allows you to keep track of your recurring client base and will also impact your patients’ scheduling patterns and their commitment to their appointments. A system that shows you daily, weekly and monthly progress of your client base and helps organize clients as active and inactive is essential.
As well as a system for contacting overdue patients, this system involves a week-by-week approach to contacting scheduled and unscheduled patients.- Training & Support for Front Desk Staff
- Postcards/ "Recall" Cards
- Letters
- Measurable Results
- Referral Cards
- Website Starters--patient education
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